Locals Maintain the Rage Over Maxine’s Starving Horses

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Community outrage continues to grow in Mount Eliza, where locals have returned for a second protest against property owner Maxine Fraser, following widely shared images of allegedly starving horses. The follow-up rally, led once again by organiser Carly Wines, drew 40 to 50 people—many of them first-time participants.

STPL News was at the scene to cover the developing story and speak with Wines about the group’s ongoing efforts to improve animal welfare outcomes on the Mornington Peninsula.

“This doesn’t end today,” Wines said. “As I said two weeks ago, we will be here as long as we need to. These horses need our help, and we are going to be their voice.”

Protesters Demand Action at Mount Eliza Property

Protesters gathered outside the property again, holding signs directed at the owner, Maxine Fraser. Messages included: “Maxine, feed your horses”, “Maxine, if you can’t feed them, don’t breed them”, “Maxine, the community holds you accountable”, and “Maxine, organise vet care”.

The protest follows ongoing social media discussion and widespread sharing of images that triggered public outrage and demands for improved animal welfare monitoring across the Mornington Peninsula.

Support from Animal Justice Party and State Parliament Petitions

Wines acknowledged support from Animal Justice Party MP Georgie Purcell, who has backed the campaign since the initial protest.

“Georgie is incredible and advocates tirelessly for animals,” Wines said. “We’ve got the most important member of Parliament who’s most aligned with our values supporting us, which is fantastic to have.”

Two petitions have been launched in response to the issue. A Change.org petition has surpassed 11,000 signatures, while a formal Victorian Parliament petition—also sponsored by MP Georgie Purcell—has gathered more than 1,000 signatures. Only 100 signatures are required for a petition to be tabled in Parliament.

“This just shows that Victorians are wanting action,” Wines said. “We need stronger animal welfare laws. We need action on these horses—immediately.”

Why the Mount Eliza Horse Case Resonates

Wines believes the emotional bond many Australians share with horses is driving the community’s strong response.

“These are domesticated animals. People know they’re placid, sensitive, great therapy animals. Everyone’s had some sort of experience with horses. This campaign demonstrates how seriously Australians regard animal cruelty.”

Calls for Support and Offers of Help Declined

As attention continues to grow, some have questioned what assistance has been offered to Fraser. According to Wines, multiple offers of help have been made but declined.

“No one is going to hurt you,” Wines said, addressing Maxine directly. “We’re disappointed at the state of the animals because I believe you know what you’re doing is wrong, but we want to help the animals. If that means getting them out of your care so that they can have a better life, then that may be what needs to happen.”

“If you can’t feed them, you shouldn’t breed them. It’s not your right to keep animals that you can’t feed. We should only be keeping animals that we can fully support—through feed, vet care, and more.”

Community Movement Continues on the Mornington Peninsula

Wines said the consistency and turnout at both protests proves that the concerns are shared by many in the community.

“Our support here, and two weeks ago, and ongoing, absolutely demonstrates that I’m not the only person thinking like this.”